When will we see the first results?

The first measurable shifts — better indexing, more impressions and non-branded traffic — usually appear in 2–3 months; steady lead growth in 4–6. A more precise timeline comes after the audit: it depends on site condition, competition and how fast fixes are rolled out. “TOP in a month” promises are a red flag for an unreliable contractor.

Do you guarantee top rankings?

No — and no honest contractor does: rankings are decided by the search engine’s algorithm. We guarantee what we control: scope and quality of work, transparent reporting and evaluation criteria. If there is no traction, we revise the strategy — that is part of the service too.

What do you need from us to start?

The site URL, a product description and priority areas. For a full audit — access to Yandex Metrica, Webmaster and Google Search Console (we can set them up if missing), and for implementing fixes — CMS access.

Do you implement changes on the site yourselves?

Yes — that is our key difference: we implement technical and content changes within the agreed scope ourselves, especially on 1C-Bitrix. If your developer maintains the site, we prepare detailed tasks and verify the rollout.

Do you write the content, or do we?

A base volume of materials is included in the plan: we write texts from the semantic map and align them with you. For expert topics we ask your specialists for facts — depth of content matters more today than character count.

Do we need to buy links?

It depends on the niche. Sometimes on-page optimization and natural mentions are enough; sometimes you cannot reach the top without an external profile. Link strategy analysis is part of the work; paid placement budgets are agreed separately and only on quality sites.

How are you different from “SEO for 10 thousand a month”?

Cheap SEO is usually automated ranking reports and buying junk links that sooner or later lead to penalties. We do hands-on work: audit, semantics, on-site fixes, content — and every month we show exactly what was done and what it delivered.

Can we promote the site in only one search engine?

You can set priorities — for local business in RuNet, Yandex often comes first. But baseline work improves visibility in both engines at once, so artificially limiting yourself to one is usually not worth it.

Does SEO work together with contextual advertising?

Yes, they reinforce each other: ads bring quick traffic and conversion data for pages; SEO builds a cumulative channel with a falling cost per lead. We use ad campaign data when prioritizing semantics.

What happens if we stop promotion?

The site will not “reset” — achieved rankings hold for a while. But competitors keep working, algorithms change, and without ongoing work visibility gradually drops. SEO is a channel that lives while you invest in it, like any other marketing.

SEO for sites on 1C-Bitrix

We grow your site in Yandex and Google search with systematic work: technical audit, semantics, landing pages, content, and analytics. No “top 3 in a month” promises — instead a transparent work plan, monthly reports, and metrics tied to leads, not pretty charts.

Get an audit and plan Promotion pricing

What SEO promotion really is

SEO is not “set once and forget” and not keyword magic. It’s ongoing engineering and content work that makes your site the best answer to your audience’s queries. Search engines earn money by showing useful results — so promotion means making your site objectively that result: fast to load, thorough in answering the query, and free of friction on the way to a lead or purchase.

The work has three layers. Technical — so the crawler can freely crawl and index the site. Content — so every query group has a page that meets the need better than competitors. Behavioral and commercial — so a search visitor finds prices, terms, trust signals, and an easy way to contact you.

We deliberately don’t promise specific rankings: the search algorithm decides those, not the contractor. What we fully control is the scope and quality of work — and that’s what we lock into the plan and show in reports.

What promotion consists of

Four directions we run in parallel. Skipping any one limits the results of the others

Technical SEO

The foundation everything else depends on. We check and fix what stops crawlers from reading the site correctly: indexing errors and duplicate pages, broken links and redirect chains, canonicals, robots.txt and sitemap, server response codes. A separate front is speed: we optimize load and Core Web Vitals, because a slow site loses rankings and visitors before the first screen. We watch the mobile version — most commercial traffic has long come from smartphones.

Semantics and structure

We build the semantic core: every phrasing clients use to find the product — from broad to long-tail. We cluster queries by intent and build a “query → page” map: which URLs already meet demand, and which sections to create. Often the main growth reserve is here: the site simply has no pages for whole demand layers, and optimizing existing ones won’t fix that.

Content and landing pages

We improve existing pages and create new ones: headings and meta tags, structure and answer completeness, internal linking, structured data for rich snippets. We also work commercial factors — prices, terms, trust details, contact forms: for Yandex that’s a direct ranking factor on commercial queries, and for business it’s conversion. We write for people, not robots: over-optimized “SEO walls of text” hurt more than help today.

External factors and reputation

We analyze your and competitors’ backlink profiles: where niche leaders get links and which mentions you lack. We build a safe growth plan: industry directories, listings, publications, organization cards in Yandex Business and Maps. No link farms or “mass submissions” — search engine penalties for manipulation cost more than any savings.

Who SEO is for — and who should wait

Honestly: when SEO is not the best first step. If you need leads this week — start with ads: search promotion delivers stable results in months, not days. If product demand isn’t proven — test it with fast channels first. If the site can’t take leads — broken forms, no prices, outdated catalog — start with fixes: sending traffic to a broken storefront is pointless. At the start we’ll say so if your case is one of these.

How the first month goes and what’s next

Technical audit

Full diagnostics: indexing, duplicates, redirects, speed, mobile, structured data, rendering errors. Output — a prioritized issue list: what blocks growth vs what’s merely “nice to fix.”

Niche and competitor analysis

We break down SERPs for target queries: who’s on top, via which structure, content, and commercial factors. We record your current metrics — the baseline for measuring progress.

Semantic core

We collect and cluster queries, build a demand-to-page map. It becomes clear which sections to improve and which to create from scratch.

Strategy and work plan

We combine audit, competitor analysis, and semantics into a multi-month plan with priorities and expected effect. We agree scope and rollout order with you.

Implementing priority fixes

We start with highest-impact changes: critical technical errors, meta tags and structure of key pages, internal linking. On Bitrix we implement fixes ourselves — not a “recommendations list for the shelf.”

Content on plan

Monthly we improve existing pages and publish new ones — for demand clusters from the semantic map. Every piece is tied to specific queries, not “for volume.”

Analytics and report

Once a month — a report: what was done, how traffic, visibility, and leads changed, what we conclude and do next. No fluff or screenshots for their own sake.

Strategy adjustment

Search algorithms and demand change — we revise priorities from data: strengthen what worked, rework what didn’t.

What’s included in monthly work

Scope depends on the plan and site health, but the logic is always the same: every direction has a measurable result visible in the report.

Yandex and Google: one strategy, different accents

We promote in both systems in parallel — base work is shared, but each engine has ranking quirks we account for separately.

Yandex is the main source of commercial traffic in the Russian internet, with its own rules. Commercial factors weigh heavily: assortment, prices, delivery terms, company details, and reviews. Regionality matters — we set binding in Webmaster and Yandex Business so the site shows in the right region. Yandex weighs behavioral metrics more than Google, so UX work here directly affects rankings. Diagnostics via Yandex Webmaster and Metrica.

How we measure results

Business metrics

The main criterion is money, not charts: number of leads and calls from organic, their cost vs paid channels, conversion of promoted pages. We set analytics goals so SEO’s contribution is visible apart from ads and direct visits.

Search metrics

Intermediate indicators that show progress before leads grow: non-brand traffic, impressions and clicks in webmaster tools, query-cluster visibility, pages in index, technical health.

We track rankings for individual phrases but don’t treat them as the goal: SERP position is personalized, depends on region and device, and ranking growth without lead growth is a report for its own sake. If after several months traffic and inquiries aren’t growing — we revise strategy instead of drawing convenient charts.

GEO and AEO: visibility in AI answers

More users get answers not from “ten blue links” but from Yandex AI answers, Google overviews, and chatbots. Optimizing for those formats (GEO — generative engine optimization, AEO — answer engine optimization) is a natural SEO extension, and we include it when it fits the niche.

What we do: check content accessibility for AI crawlers and correct rendering, structure materials for direct-answer extraction — short takeaways, lists, tables — add structured data, verified authorship and update dates, strengthen brand mentions as an entity. Good news: a solid SEO base and GEO largely overlap — a site search engines like is cited by neural nets more often too. Nobody can guarantee an AI citation, but raising the odds is a controllable task.

SEO by developers’ hands

We implement, not just recommend

A typical SEO-vendor pain is a “recommendations list” with nobody to implement it. We build sites ourselves, so technical fixes — templates, speed, redirects, structured data — we apply with our own hands within the agreed scope.

We know platforms from the inside

We specialize in 1C-Bitrix and modern stacks: we understand components, caching, and routing, and we fix the cause — not the symptom. We work with other CMS too — custom scope estimated after audit.

SEO and development on one team

When growth needs a new section, filter, or calculator — you don’t hunt a second contractor and re-explain context. We estimate the custom work, agree, and do it in the same project.

Frequently asked questions

Want the site to bring clients from search?

We’ll run an audit, show growth points, and propose a plan with clear scope and reporting. No impossible promises.

Order an audit View pricing